I collaborated with Kirra to craft a visual identity for her personal brand and movement, Wellness Rebellion.

Kirra is a talented yoga and meditation instructor at Peloton who, if you’ve ever taken her class, clearly loves to do things a little differently. From her “funky sun-sals” to her insightful wisdom on self-acceptance and self-discovery, every class leaves you feeling energized, well-stretched, and deeply inspired.

We brought Kirra’s unique voice to life through contrasting typography, textures, bold color pops, and imagery that embody the concept of “duality” — a central thread in her teachings and way of being.

Learn more about Kirra on her website: kirramichel.coma